Catalyzing Change: Harness the Power of MONETIZATION AND Pricing for a Sustainable Tomorrow
Introducing "Monetizing and Pricing Sustainability - Beyond Good Intentions: Transform Your Go-to-Market for Sustainable Impact" - a comprehensive guide to unite sustainability with the world of pricing and monetization. This compelling piece of work, edited by Stephan M. Liozu, Ph.D., and Fabien Cros, is brought to you by P4P Publishing.
The book unites the wisdom of experts in the fields of pricing, monetization, and sustainability. With 20 enriching chapters split across six major sections, it presents a deep-dive into the intricate link between monetization and pricing strategies and sustainable impact.
"Monetizing and Pricing Sustainability - Beyond Good Intentions: Transform Your Go-to-Market for Sustainable Impact" is not just a book, but a roadmap guiding businesses towards a future where profit and sustainability aren't mutually exclusive, but interconnected. This book is an essential read for those ready to challenge conventional wisdom, embrace a holistic 3P approach, and become pioneers in sustainable monetization.
Immerse yourself in this transformative narrative, and join us in rewriting the future of business. We extend a warm welcome to all who are ready to journey beyond good intentions to actions that make a meaningful, sustainable difference.
10+ Case Studies
in the book
Example: "How Decathlon Is Embracing The Subscription Economy To Power
New Sustainable, Circular, Customer-Centric Business Models”, Carre, Mansard, Sundberg.
“Impact of Remanufacturing on Sustainability”, Giuntini Ron
Several deep dive on specific industries
Example: “Pricing for Sustainability in the Fashion Industry”, Valeria Baldini
“Going even further than external pricing: changing your paradigm internally with
the Customer Lifetime Value approach for your digital Marketing”, Geoffrey Legleye.
20 thought provoking chapters
Example: “Is Private Property Outdated? The Case for an Access-Based Economy and
Pricing model ”, Fabien Cros
“Manifesto: 10 Propositions To Help Any Company Drive Their Transformation
Toward Sustainability While Monetizing It”, 2023 Pricing For The Planet Summit
They are in the book:
Chief Human Rights Officer, Slave Free Trade International Switzerland Click to access her LinkedIn Page
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