Watch the PricingForThePlanet founders (Stephan Liozu PhD. and Fabien Cros) as they propose an innovative approach to linking Sustainability and Monetization strategies, helping companies bring value to customers and improve Pricing Power. Introduction by Kevin Mitchell, President PPS (Professional Pricing Society) during the PricingForThePlanet Annual Summit in Paris on April 4th 2023
Link: https://youtu.be/Bmy3OkJSWy0